• LG 4K SELF-LIT OLED evo for the most advanced OLED picture quality
• Designed for an outstanding gaming, movie and sport viewing experience
• HDMI 2.1 Spec, 0.1ms response time & low input lag for superfast gameplay
• Dolby Vision IQ for true-to-life picture & Dolby Atmos for immersive sound
• Smart platform with Netflix, NOW, Disney+ and more

OLED that shines bright.

Heightening the vivid beauty of LG OLED self-lit pixels. Brightness Booster takes refinements by the α9 Gen 5 AI processor to the next level, delivering more luminance. Now, visuals looks bolder with superior light efficiency.

Beauty meets brains.

The brains behind the beauty. Following deep learning advancements, LG's α9 Gen 5 AI Processor enhances objects in the foreground and background to add natural depth, and makes colours spectacularly vivid yet accurate.

Dazzling darks, luminous lights.

With no backlight to dull their impact,self-lit pixels achieve the deepest blacks for crisp contrast in every light. Visuals are more defined, so you can make out subtle details your eyes usually miss.

The details set the tone.

All-new Dynamic Tone Mapping Pro goes deeper to improve the picture. Previously, it elevated just the frames. Now, the technique hones in on 5000 blocks across the screen for more vivid HDR down to each last detail.

Sounds like you're in the scene.

The α9 Gen 5 AI Processor up-mixes 2-channel audio into virtual 7.1.2 channel sound. Feel the action and chaos around you, just like you're the main character of the movie.

£1099 INCL. 5 YEAR WARRANTY

• LG 4K SELF-LIT OLED evo for the most advanced OLED picture quality
• Designed for an outstanding gaming, movie and sport viewing experience
• HDMI 2.1 Spec, 0.1ms response time & low input lag for superfast gameplay
• Dolby Vision IQ for true-to-life picture & Dolby Atmos for immersive sound
• Smart platform with Netflix, NOW, Disney+ and more

OLED that shines bright.

Heightening the vivid beauty of LG OLED self-lit pixels. Brightness Booster takes refinements by the α9 Gen 5 AI processor to the next level, delivering more luminance. Now, visuals looks bolder with superior light efficiency.

Beauty meets brains.

The brains behind the beauty. Following deep learning advancements, LG's α9 Gen 5 AI Processor enhances objects in the foreground and background to add natural depth, and makes colours spectacularly vivid yet accurate.

Dazzling darks, luminous lights.

With no backlight to dull their impact,self-lit pixels achieve the deepest blacks for crisp contrast in every light. Visuals are more defined, so you can make out subtle details your eyes usually miss.

The details set the tone.

All-new Dynamic Tone Mapping Pro goes deeper to improve the picture. Previously, it elevated just the frames. Now, the technique hones in on 5000 blocks across the screen for more vivid HDR down to each last detail.

Sounds like you're in the scene.

The α9 Gen 5 AI Processor up-mixes 2-channel audio into virtual 7.1.2 channel sound. Feel the action and chaos around you, just like you're the main character of the movie.

£1299 INCLUDING 5 YEAR WARRANTY

SPECIAL OFFER NOW £999 - SAVE £300 WAS £1299

5 YEAR WARRANTY INCLUDED

• LG 4K SELF-LIT OLED evo for the most advanced OLED picture quality
• Designed for an outstanding gaming, movie and sport viewing experience
• HDMI 2.1 Spec, 0.1ms response time & low input lag for superfast gameplay
• Dolby Vision IQ for true-to-life picture & Dolby Atmos for immersive sound
• Smart platform with Netflix, NOW, Disney+ and more

OLED that shines bright.

Heightening the vivid beauty of LG OLED self-lit pixels. Brightness Booster takes refinements by the α9 Gen 5 AI processor to the next level, delivering more luminance. Now, visuals looks bolder with superior light efficiency.

Beauty meets brains.

The brains behind the beauty. Following deep learning advancements, LG's α9 Gen 5 AI Processor enhances objects in the foreground and background to add natural depth, and makes colours spectacularly vivid yet accurate.

Dazzling darks, luminous lights.

With no backlight to dull their impact,self-lit pixels achieve the deepest blacks for crisp contrast in every light. Visuals are more defined, so you can make out subtle details your eyes usually miss.

The details set the tone.

All-new Dynamic Tone Mapping Pro goes deeper to improve the picture. Previously, it elevated just the frames. Now, the technique hones in on 5000 blocks across the screen for more vivid HDR down to each last detail.

Sounds like you're in the scene.

The α9 Gen 5 AI Processor up-mixes 2-channel audio into virtual 7.1.2 channel sound. Feel the action and chaos around you, just like you're the main character of the movie.

£1299 INCLUDING 5 YEAR WARRANTY - LAST FEW REMAINING

• LG 4K SELF-LIT OLED evo for the most advanced OLED picture quality
• Designed for an outstanding gaming, movie and sport viewing experience
• HDMI 2.1 Spec, 0.1ms response time & low input lag for superfast gameplay
• Dolby Vision IQ for true-to-life picture & Dolby Atmos for immersive sound
• Smart platform with Netflix, NOW, Disney+ and more

OLED that shines bright.

Heightening the vivid beauty of LG OLED self-lit pixels. Brightness Booster takes refinements by the α9 Gen 5 AI processor to the next level, delivering more luminance. Now, visuals looks bolder with superior light efficiency.

Beauty meets brains.

The brains behind the beauty. Following deep learning advancements, LG's α9 Gen 5 AI Processor enhances objects in the foreground and background to add natural depth, and makes colours spectacularly vivid yet accurate.

Dazzling darks, luminous lights.

With no backlight to dull their impact,self-lit pixels achieve the deepest blacks for crisp contrast in every light. Visuals are more defined, so you can make out subtle details your eyes usually miss.

The details set the tone.

All-new Dynamic Tone Mapping Pro goes deeper to improve the picture. Previously, it elevated just the frames. Now, the technique hones in on 5000 blocks across the screen for more vivid HDR down to each last detail.

Sounds like you're in the scene.

The α9 Gen 5 AI Processor up-mixes 2-channel audio into virtual 7.1.2 channel sound. Feel the action and chaos around you, just like you're the main character of the movie.

£1699 INCLUDING 5 YEAR WARRANTY - SAVE £300! - LAST FEW REMAINING

• LG 4K SELF-LIT OLED evo for the most advanced OLED picture quality
• Designed for an outstanding gaming, movie and sport viewing experience
• HDMI 2.1 Spec, 0.1ms response time & low input lag for superfast gameplay
• Dolby Vision IQ for true-to-life picture & Dolby Atmos for immersive sound
• Smart platform with Netflix, NOW, Disney+ and more

OLED that shines bright.

Heightening the vivid beauty of LG OLED self-lit pixels. Brightness Booster takes refinements by the α9 Gen 5 AI processor to the next level, delivering more luminance. Now, visuals looks bolder with superior light efficiency.

Beauty meets brains.

The brains behind the beauty. Following deep learning advancements, LG's α9 Gen 5 AI Processor enhances objects in the foreground and background to add natural depth, and makes colours spectacularly vivid yet accurate.

Dazzling darks, luminous lights.

With no backlight to dull their impact,self-lit pixels achieve the deepest blacks for crisp contrast in every light. Visuals are more defined, so you can make out subtle details your eyes usually miss.

The details set the tone.

All-new Dynamic Tone Mapping Pro goes deeper to improve the picture. Previously, it elevated just the frames. Now, the technique hones in on 5000 blocks across the screen for more vivid HDR down to each last detail.

Sounds like you're in the scene.

The α9 Gen 5 AI Processor up-mixes 2-channel audio into virtual 7.1.2 channel sound. Feel the action and chaos around you, just like you're the main character of the movie.

£3299 INCLUDING 5 YEAR WARRANTY